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    <title>Stood — field notes on Salesforce bloat</title>
    <link>https://stoodcrm.com/blog/</link>
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    <description>Field notes on Salesforce complexity, license optimization and FinOps: how it is measured per business process, what it costs to keep, and how enterprise estates get simpler.</description>
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    <lastBuildDate>Thu, 08 Oct 2026 08:00:00 GMT</lastBuildDate>
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      <title>Read your Salesforce data where it already lives</title>
      <link>https://stoodcrm.com/blog/salesforce-data-warehouse-landing-zone/</link>
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      <pubDate>Thu, 08 Oct 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Some records in the CRM were never a workplace. They are referentials — read far more than written — and the warehouse already holds what they need. Moving them upstream takes the seats with it.</description>
    </item>
    <item>
      <title>412 business processes. 168 saw a record move.</title>
      <link>https://stoodcrm.com/blog/what-eight-orgs-look-like-when-you-count-them/</link>
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      <pubDate>Fri, 18 Sep 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>What a Salesforce estate of eight orgs contains once every business process, flow, Apex class, seat and pageview is counted rather than estimated.</description>
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    <item>
      <title>Headless one week, bundled the next</title>
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      <pubDate>Fri, 04 Sep 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Claudeforce says the agent need not live in the Salesforce org. The new editions bundle more into it. Both call for control over every seat and credit.</description>
    </item>
    <item>
      <title>Multi-Org Salesforce Governance, Simplified</title>
      <link>https://stoodcrm.com/blog/multi-org-salesforce-governance-simplified/</link>
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      <pubDate>Thu, 20 Aug 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Managing a multi-org Salesforce portfolio across enterprise business units usually means flying blind. Technical debt, bloated automation, and unused licenses quietly accumulate inside every instance — until system performance degrades and licensing costs balloon.</description>
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    <item>
      <title>Controlling Value vs Costs for CRM (+AI) Activities</title>
      <link>https://stoodcrm.com/blog/controlling-value-vs-costs-for-crm-ai-activities/</link>
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      <pubDate>Mon, 22 Jun 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>The shift to the Agentic era — anchored by platforms like Salesforce Agentforce and Data Cloud — introduces a massive paradigm shift for enterprise architecture: variable consumption costs.</description>
    </item>
    <item>
      <title>The 10 KPIs that actually tell you where your Salesforce org hurts</title>
      <link>https://stoodcrm.com/blog/the-10-kpis-that-actually-tell-you-where-your-salesforce-org-hurts/</link>
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      <pubDate>Wed, 15 Apr 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Salesforce orgs don't get complex. They accumulate. Org-wide averages hide everything that matters — the right level of slicing is the process, and that's where audit becomes action.</description>
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    <item>
      <title>The Inflection Point of Enterprise CRM</title>
      <link>https://stoodcrm.com/blog/the-inflection-point-of-enterprise-crm/</link>
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      <pubDate>Thu, 26 Mar 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Bloat is the bug. Complexity is the tax. The enterprise CRM stack is at a breaking point — and the pragmatic leaders who move first will own the next decade of speed.</description>
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    <item>
      <title>Beyond the Audit: Igniting the Salesforce Flywheel</title>
      <link>https://stoodcrm.com/blog/beyond-the-audit-igniting-the-salesforce-flywheel/</link>
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      <pubDate>Thu, 12 Mar 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Most Salesforce professionals treat an &quot;audit&quot; like a dental checkup — something you do once a year, dread the results, and promptly forget about until the next pain point. But a static audit is a relic of the past.</description>
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      <title>Sovereign CRM for the Agentic Era</title>
      <link>https://stoodcrm.com/blog/sovereign-crm-for-the-agentic-era/</link>
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      <pubDate>Tue, 03 Mar 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>For too long, CRM systems have felt like walled gardens — locking you into their infrastructure and deciding how your data lives. Sovereignty in the agentic era starts with knowing, and owning, what your CRM actually does.</description>
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    <item>
      <title>Visualization: The Key to Scaling Salesforce</title>
      <link>https://stoodcrm.com/blog/stood-flows-visualization-scaling-salesforce/</link>
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      <pubDate>Tue, 13 Jan 2026 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>In the world of Salesforce administration and RevOps, complexity is a silent killer. What starts as a streamlined CRM inevitably evolves into a sprawling labyrinth of record types, hundreds of picklist values, and aging automation.</description>
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    <item>
      <title>Stop Forcing, Start Composing</title>
      <link>https://stoodcrm.com/blog/stop-forcing-start-composing/</link>
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      <pubDate>Fri, 14 Nov 2025 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Is your CRM working for you, or are you working for your CRM? For decades, the promise of a CRM was a single source of truth — which led to the rise of the monolithic CRM.</description>
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    <item>
      <title>How to Prevent Bloat in Your Enterprise CRM</title>
      <link>https://stoodcrm.com/blog/fighting-the-invisible-enemy-how-to-prevent-bloat-in-your-enterprise-crm/</link>
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      <pubDate>Mon, 15 Sep 2025 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>In the world of enterprise software, software bloat is the main enemy we face when trying to operate at scale. It's a silent force that gradually adds complexity, slows down processes, and frustrates users.</description>
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      <title>Don't make AI your landlord, get ROI</title>
      <link>https://stoodcrm.com/blog/dont-make-ai-your-landlord-get-roi/</link>
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      <pubDate>Tue, 09 Sep 2025 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>The promise of AI is everywhere, and business leaders are shifting focus from whether to adopt it to how to scale it for tangible results. Yet a recent MIT study reveals that 95% of Generative AI pilots fail.</description>
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    <item>
      <title>Manifesto — Simplicity as a Service</title>
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      <pubDate>Tue, 10 Jun 2025 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>The enterprise software game is broken — clunky, overpriced, and stuck in the 00s. Our manifesto: we make CRM simpler. We remove bloat with sharp insights and tooled methods.</description>
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    <item>
      <title>Enterprise Software Deserves Simplicity</title>
      <link>https://stoodcrm.com/blog/simplicity-deserved/</link>
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      <pubDate>Mon, 19 May 2025 08:00:00 GMT</pubDate>
      <dc:creator>Pierre Lecointre</dc:creator>
      <description>Enterprise software, particularly CRM systems, has evolved from simple contact management tools into complex, feature-heavy platforms. A new approach emphasizes simplicity, openness, and adaptability.</description>
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